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Hanne Van Dyck, Carl Haase & Jonas Vansteenkiste

Formulas Within Dialogue

Line 75 explores designed surroundings and the impact they have on the experience of an individual, the public and the world we live in. By using discussions as a methodology the content and form will become increasingly clear. Our goal is to utilize this collective effort to make things of value about things of value. Value in and of itself as a key component and form.

In I. A. Richards’ The Meaning of Meaning: A Study of the Influence of Language upon Thought and of the Science of Symbolism (1923) Richards lays out the contextual theory of signs that words and things are interconnected “through their occurrence together with things, their linkage with them in a ‘context’ that Symbols come to play that important part in our life (even) the source of all our power over the external world.” So for a word to be understood through Richards’ theory it “requires that it forms a context with further experiences.”

By utilizing the strategy of Richards' triangle we have designed a stencil that enables this new context to further experiences by creating a link between ourselves, the viewer and the object.


C.K. Ogden and I.A. Richards, The Meaning of Meaning: a Study of the Influence of Language Upon Thought and of the Science of Symbolism, Magdalene College, University of Cambridge, (1923).
Compression Augmentation